THE FEMALE SHIFT JOURNAL
A career and leadership journal for women in corporate careers who want clarity, visibility, energy and sustainable success.
Welcome to The Female Shift Journal! An editorial space for women in corporate careers who want more than external success.
Here, I write about career fit, visibility, leadership, strengths, energy and the systems that still shape women’s careers. The articles combine personal essays, thought leadership and practical coaching reflections for women who want to move from performing to leading in a way that feels clear, sustainable and true to who they are.
This is not about becoming louder, harder or more optimised.
It is about understanding your value, shaping your next career chapter and creating success that holds up over time and still feels good.
For women asking: What still fits me and what no longer does? Articles about career clarity, midlife shifts, leadership transitions, optionality and the next professional chapter.
For women asking: How do I become seen, heard and taken seriously? Articles about value communication, sponsorship, leadership presence, difficult conversations and visibility without performance theatre.
For women asking: How do I stay ambitious without losing myself?
Articles about energy, boundaries, overdelivery, availability, care work and success that holds up over time.
For women asking: What is my real value and how do I build from it? Articles about strengths, CliftonStrengths, skills, AI, future careers, value creation and career capital.
What you will find here
Personal Essays:
Stories and reflections from corporate life, leadership, motherhood, reinvention and the shift from old success logic to a more fitting career design.
Thought Leadership
Articles on the bigger systems shaping women’s careers — from sponsorship gaps and glass cliffs to invisible work, care bias and outdated leadership models.
Practical Coaching Reflections
Tools, questions and perspectives to help you apply the ideas to your own career, leadership and life.
Ready to explore your own shift?
If one of these articles speaks directly to where you are right now, a discovery call can help you understand what is really going on and what your next professional step could look like.
Read the blog articles below in chronological order.
If you want to focus on one area click on the buttons above.
Storytelling – What I learned throughout my career
Storytelling is a valuable interaction. Even if you aren't telling your story in-person to your intended audience, your story in any medium is still an interaction between you or your brand and your listener.
Next, I'll take a look at what how to become a masterful storyteller yourself.
Storytelling is one core chapter in my course SHOW UP! It is an art we all need to master in the work environment and part of lifelong learning.
"Tell us something about yourself"
One of the most popular interview questions is the one about your CV or your work history. It is a real classic, as it provides an easy introduction to the interview. Often, applicants feel surprised by such questions or requests: they are ambiguous and sometimes it is difficult to see what the interviewer really wants to know.
Before the interview at the company, write down your self-presentation in keywords according to the tasks and requirements of the new job and always according to the motto "Describe, don't evaluate".
You know yourself best and the question "Tell us something about yourself" is your chance to highlight what makes you special! You still need help with this? In my course SHOW UP! I present you a concept how you can easily prepare for moments in your professional life when you need to present yourself confidently. Reach out to me via mail katharina@katharinaengelhardt.com for further details.
My personal reflection on leadership
What does it take to be a good leader, and wait: what is a good leader. Effective leadership begins with you.
In short: Do what you love and love what you do!
In most companies, to climb up the career ladder, management, and leadership roles are the most obvious steps. My personal belief is that to be an effective leader, you must first be a leader of yourself. Self-discipline matters in everything you strive for, whether it’s losing weight, finishing a degree, or winning a gold medal in the Olympics. Before you lead, you must have an intrinsic desire and an ability to move mountains to get what you desire.
Belief in yourself is a tremendous asset to leadership. Your words and your actions can lead others to great heights – but only if you believe that you, too, have powers that are strong and which you strive to develop.
In the end, everything will be good, and if it is not good, it is not the end. Because of the learning experience, you’ll find that you’re stronger than you thought you were and that you can accomplish more than you thought you could.
With the current focus on diversity and inclusion, I would like to encourage specifically women to lean in for leadership roles.
YOU CAN HAVE IT ALL!
Why do women not apply for jobs?
From my experience there are several factors for not applying for a new next level role. Let me go through them and present at the same time some tips and trick to overcome this factor so that you can apply for the new challenge! I can only advocate to really explore your potential, go as far as you can to reach fulfillment in your professional and in your private life. Applying for a new role is part of career advancement and growth. Growth can be painful but in almost all of the cases very rewarding. My programs prepare you for those moments and help you to Show Up.
3 tools for career planning
I often get asked what career planning tools I recommend. The answer is: There is not just one tool, as we are all different people and in different stages of our career. I am sharing the 3 tools that I am using for planning my career steps. Based on my personality I start every year with a vision board. From this vision board I derive 90 day targets. During the year I plan my action steps in a tool called ASANA. Here I can break down my annual goals into quarterly and monthly plans and even more granular levels. The last tool is simple and powerful – it is a focused journaling exercise. I am writing my “BOOK OF SUCCESS”.
Personal branding as an employee Strategically Visible in the corporate world
Let me share simple tips on sharpening your image to be successful in your corporate career and answer the question of why you even need to think about it. Your image or let´s call it Personal Brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes you bring to your current (or desired) industry. Cultivated well, your personal brand will signal to employers whether or not you’ll be the right fit for an open role.
What is a career coach and what can career coaching do for me?
I often get the question: What is a career coach and what can career coaching do for me? If you have the same kind of questions, keep reading because below are the answers!
Depending on what your objectives are this will determine the focus of your coaching sessions.
A career coach helps you establish realistic goals, discover solutions to challenges people are up against, develop action plans, build self-confidence, and instills motivation to take action.
You are the pilot of your life and you need to take ownership of your career. A career coach gets you there faster and explores other opportunities as well, helping you to envision the future.
What is the difference between Showing Up and Showing Off?
The difference between show up and show off is what is happening in your mind. The main difference is how you and others perceive a message. We should not stop ourselves from showing up and feel good because we are afraid of the possibility of being judged. It is crucial for yourself to show up, be seen and receive feedback.
Showing up means you become visible. When you are not visible, you can not be seen. The positive effects of showing up outweigh the negative effects.
In Katharina Engelhardt course SHOW UP! start exactly with this topic.
Three women career blogs you need to be following (and why)
Achievement in professional life starts with the right mental mindset. Having the right people, mentors, and teachers in our lives positively influences how we view ourselves and our contribution to the world. In the article Katharina Engelhardt, career coach for women sharres three blogs and websites (in no particular order) that are incredibly inspiring.
How I learned to speak up and show up
My three biggest mistakes during my career, which I would like to share with you today. My biggest mistakes were that I did not speak up, did not say “No” and was a true perfectionist. It sounds like the description of the perfect working bee. To grow and turn my personal career dream into reality, I needed to overcome these mistakes. In the article we go deeper and have a look at how I tackled them and how I learned to Speak up! and Show up! during this process. Personal development is a lifelong process.
Bringing more women into leadership
I got interviewed by my coach Jasmin Schweiger. She is a part of my journey on my mission to bringing more women into leadership. The questions are how i would describe myself? And why is the topic of women in leadership so close to my heart? I share that I address all women who have the feeling that they are not perceived appropriately, but now want to change this. At the end of the interview, I share that at the moment my course "SHOW UP!" is running, a course in which one learns to know oneself better, to position oneself, and to present oneself, with 70 participants from a global environment. I have already created a waiting list for the next run, where you can sign up. And in a few weeks, I will launch "TAKE THE LEAD", a course for direct and indirect leadership. The course language of my courses is English. But I could imagine giving the course in German on request.
7 Leader Mistakes and How to Avoid Them
Many new leaders jump into their role without considering the mistakes they may be making. Leadership comes with responsibilities that include setting good examples and handling issues within the workplace. Once they recognize the mistakes they are making, leaders grab the chance to learn and grow to become a better leader. The article describes 7 common mistakes many leaders make and how you can avoid them.
Leadership isn’t about being a manager. It’s about setting a good example, guiding and helping others and inspiring others to do their best.
5 Reasons to Create Your Vision Board
Vision boards have gained popularity over the years. The idea behind vision boards is that you find visual representation of your goals.
What works for you doesn´t work for all so take control over your life and start envisioning your future as you need to trust your gut.
Self Care—the Key to Living a Balanced and Satisfying Life
From finding the perfect job, affordable place to live and someone to love, life is filled with rushing from place to place, stress-filled workplaces, concerns about finances and wondering if you're getting enough exercise.
Self-care is one area that is often overlooked in the hustle of daily life. With all of that going on, how can you possibly think about self-care? The real question is, what is it costing you when you don't take care of yourself?
Other ways to practice self-care include letting go of perfectionism, reassessing your priorities, purging toxic people, creating and enforcing boundaries, defining your values and living by them and communicating your emotional needs to the people in your life. Once you’ve done these simple self-care activities, you’ll likely find that your days are happier and your stresses are fewer. And that’s the point of self-care.
Job searching tips - Focus on LinkedIn
Job Searching? Simple and Quick Tips
Looking for a job can be stressful in your life, but with proper planning, you can prepare yourself to land a job as quickly as possible. It doesn’t really matter what field you’re in, there are universal traits you can develop to make you look attractive to your future employer.
You’ll also benefit from making the whole process easier on yourself. Of course, you want to find a job as quickly as possible, but you also want to avoid stressing yourself out or feeling forced into making rash decisions just because you’re desperate to land a job.
The best is to prepare your LinkedIn Profile already at times where you are not looking for a new job. Keep your profile updated at all times and ensure it is telling your story. Think about you as a brand. Take care of this brand and control the messaging.
LinkedIn – an essential tool
Social media and specifically LinkedIn is an essential tool in landing your dream job. Your profile must be optimized for maximum exposure. It's imperative to have an updated, optimized profile that quickly grabs attention and makes an impression. In the blog Katharina shares valuable tips on how to update your profile to optimize your profile for maximum exposure. The basis to ensure that all of these efforts are successful is: that you know who you are and what you want. Remember: if you do not know where you are going, any road may take you there.
5 tips on how to SHOW UP! with your next presentation successfully
Whether you want to evoke emotions or present complex issues, storytelling is your solution.
In this blog I use Cindarella to illustrate how you can link fairytales with storytelling.